Studio Sourcing Guide for 3D Advertising, Brand Activations & Campaigns

3D billboard animation has become the most advanced form of out-of-home (OOH) advertising in Malaysia.

What started as a visual gimmick is now a core brand activation tool for FMCG, luxury beauty, airlines, banking, property, retail, wellness, and fitness brands. A single 3D anamorphic execution at a landmark location can generate:

●     Massive on-street attention

●     Social virality via FOOH clips

●     PR and earned media coverage

●     Tangible brand lift and sales impact

For client service managers and creative directors at WPP, Publicis Groupe, Omnicom, IPG, and marketing directors at Malaysian giant brands, the key question is no longer “Should we do 3D?” but:

“Which studio can I trust to deliver 3D billboard work that is technically correct, creatively on-brand, and commercially effective in Malaysia?”

This guide profiles Malaysia’s top 3D billboard animation studios and creative partners, 3D anamorphic brand activation campaigns.

Why 3D Billboard Animation Matters for Brand Activations

●     High-Impact Visual Real Estate

3D anamorphic screens at Pavilion Bukit Bintang, Fahrenheit88, and the KLCC Cubig at the KLCC junction have become premium attention hubs.

●     OOH + FOOH Synergy

 A well-crafted 3D billboard doesn’t just live on the street; if combined with FOOH (Fake Out-of-home) becomes the amplifier that circulates on TikTok, Instagram Reels, and YouTube Shorts.

●     Category Signalling

In many verticals, a 3D billboard is now a symbol of category leadership — used by major brands to signal innovation and scale.

1. 3D Advertisers – Pioneer of 3D Billboard Brand Activations in Malaysia

Position: Creative Technology Studio & 3D Billboard Animation Agency
 Location: Kuala Lumpur, Malaysia

3D Advertisers is widely recognised as a pioneer in 3D billboard animation and 3D advertising in Malaysia, with work prominently featured at:

●     Pavilion Bukit Bintang (Pavilion KL)

●     Fahrenheit88 (Bukit Bintang)

●     KLCC Cubig at the KLCC junction

Unlike pure production studios, 3D Advertisers operates as a creative technology studio and experiential marketing agency — built from the ground up to serve brand activations and integrated campaigns.

Why 3D Advertisers Leads the 3D Billboard Frontier

Landmark Execution Track Record

3D Advertisers has executed 3D billboard animation across Malaysia’s most visible screens, including Pavilion KL, Fahrenheit88, and KLCC Cubig — making it a go-to partner when a campaign must own Kuala Lumpur’s skyline and tourist corridors.

Multi-Category Expertise (Across Industries)

They are currently the only Malaysian studio that has crafted 3D billboard animation across such a wide range of categories:

●     FMCG – e.g. 100PLUS

●     Luxury Beauty & Personal Care – e.g. L’Oréal

●     Fashion & Footwear – e.g. Hoka

●     Airlines & Travel – AirAsia, China Airlines, Solaire Resort (hospitality/entertainment)

●     Banking & Insurance – FWD Takaful

●     Property & Real Estate – IOI Property

●     Retail & DIY – Mr D.I.Y.

●     Wellness & Healthcare – Hurix’s

This cross-vertical experience is particularly valuable for network agencies and national brands that need a partner who understands different brand tones, regulatory boundaries, and category codes.

Creative + Technical + Media Integration

3D Advertisers is not just a 3D vendor. It integrates:

●     Creative direction & storyboard development

●     3D animation, VFX, and anamorphic calibration

●     OOH network collaboration (screen specs, angles, pixel pitch, approval flows)

●     FOOH and social content adaptation for TikTok, Instagram, YouTube Shorts

●     Optional immersive / experiential extensions (on-ground activations, installations, events)

For holding company agencies, this means a partner that can slot into global campaign architecture while owning local execution reality.

Core Services

●     3D Billboard & Anamorphic Animation

●     3D Advertising & Mixed-Reality (FOOH) Content

●     Brand Activation & Experiential Campaign Creative

●     Full CGI / 3D Animation & VFX for launch films

●     Integrated OOH + FOOH content systems

●     Localisation and execution support for regional/global campaign ideas

Best For

●     WPP, Publicis, Omnicom, IPG teams needing a trusted Malaysian 3D partner for landmark activations

●     Marketing directors of national brands planning hero 3D campaigns in Kuala Lumpur

●     MNCs and local giants seeking category-defining 3D billboard and FOOH work with measurable brand and business impact

📍 Address: The Scott Garden, 289 Jalan Klang Lama, 58200 Kuala Lumpur, Malaysia

✉️ Email: info@3dadvertisers.com

📞 Phone: +6012-279-6264

Facebook | Instagram | YouTube | TikTok | Behance | LinkedIn | X (Twitter)

2. Zappy Production

Zappy Production is a specialist 3D billboard and anamorphic animation studio, known for high-impact visuals across key LED sites in Malaysia.

Why Zappy is a Strong Production Partner

●     Billboard-Focused Expertise 

Deep experience handling LED specs, angles, and corner-view calibration.

●     Spatial Illusion Craft

Solid understanding of anamorphic distortion and “pop-out” depth illusions.

●     Production-Oriented

Efficient pipeline from creative boards to final 3D renders.

Core Services

●     3D Billboard & Anamorphic Animation

●     OOH Campaign Visuals

●     3D Product Showcases

●     Technical Consultation on Screen Mapping

Best For

Agencies and brands needing premium 3D billboard production, particularly when creative is already defined and a robust execution vendor is required.

🌐 Website: https://zappyproduction.com/

📍 Address: https://maps.app.goo.gl/1L5CCrkAoesbTsAJ8

✉️ Email: info@zappy.com.my

📞 Phone: +6016235725

Facebook | Instagram | LinkedIn

3. FrameMotion Studio

FrameMotion Studio is an immersive content studio specialising in projection mapping, experiential media, and 3D billboards.

Why FrameMotion Stands Out

●     Hybrid Medium Strength

Works across projection, LED, and immersive environments.

●     Art & Tech Balance

Strong artistic intent backed by solid technical delivery.

Core Services

●     3D Anamorphic Billboard Animation

●     Immersive Installations & Projection Mapping

●     Experiential Brand Content

●     Motion Design & Visual Art

Best For

Brands wanting cinematic, multi-sensory experiences that span both billboards and live installations.

🌐 Website:  https://www.framemotionstudio.com/

📍 Address: https://maps.app.goo.gl/4nxNMjirQiWFXgGm9

✉️ Email: hello@framemotionstudio.com

📞 Phone:  +603-5611 0080

Facebook | Instagram | YouTube | TikTok | LinkedIn

4. LorryPop Studio

LorryPop Studio is a 3D animation and visual design house known for bold, campaign-driven work.

Why LorryPop Excels

●     Brand-Forward Creativity

Tight alignment with consumer brand aesthetics.

●     Stylised 3D Look

Vibrant, polished animation suited for lifestyle and youth-oriented campaigns.

Core Services

●     3D Animation & Visual Effects

●     Anamorphic Billboard Campaign Content

●     Brand Activation Visuals

●     Immersive Motion Design

Best For

Lifestyle, automotive, and F&B brands wanting high-energy, visually striking 3D content.

🌐 Website: https://lorrypop.com/

📍 Address: https://maps.app.goo.gl/C2W7Z4MJ39fcxQpr9

✉️ Email: hello@lorrypop.com

📞 Phone: 010-277 9332

Facebook | Instagram | Behance | LinkedIn

5. MyDigital Asia

Mydigital.asia is a digital animation agency that provides 3D billboard services for SMEs and mid-market brands.

Why MyDigital Asia Delivers

●     Process-Oriented 3D Billboard Offering

Dedicated service flows and documentation for LED content.

●     Cost-Effective Packaging

Accessible to smaller brands or budgets.

Core Services

●     3D Billboard Animation

●     CGI Product Visualisation

●     Corporate & Explainer Videos

●     Motion Graphics

Best For

SMEs and agencies needing budget-conscious 3D billboard deliverables with reasonable technical quality.

🌐 Website: https://mydigital.asia/

📍 Address: 67-2, Jalan Mahogani 5/KS7, Bandar Botanic, 41200 Klang, Selangor, Malaysia

✉️ Email: hello.mydigitalasia@gmail.com

📞 Phone: 016 2319166

Facebook | Instagram | YouTube

6. Astatica

Astatica is a high-end 3D, VFX, and post-production studio.

Why Astatica Stands Out

●     VFX-Level Realism

Film-grade lighting and rendering.

●     Cinematic Story Sense

Experience in commercials and short films.

Core Services

●     3D & VFX Production

●     CGI Animation

●     Commercial Visuals & Films

●     Post-Production & Compositing

Best For

Creative agencies and brands needing cinematic realism and polish in 3D billboard and launch content.

🌐 Website: https://astatica.com/ 

📍 Address: 18, Jalan Baiduri SS 1/22, 46100 Petaling Jaya, Malaysia

✉️ Email: hello@astatica.com 

📞 Phone: +603-78650208

Facebook | Instagram | YouTube | TikTok | Behance | LinkedIn | X

7. Lemon Sky Studios

Lemon Sky is one of Malaysia’s most recognised AAA 3D art and animation studios, primarily servicing global game and entertainment IP.

Why Lemon Sky is Renowned

●     AAA Production Pipelines

Experience with global franchises and large teams.

●     High-Fidelity Assets

Extremely detailed modeling, texturing, and animation.

Core Services

●     Game Art & Cinematic CGI

●     Character & Environment Modeling

●     3D Asset Development

●     Animation Production

Best For

Projects needing AAA-quality 3D models or cinematic assets that may later be adapted into billboard or campaign content.

🌐 Website:  https://www.lemonskystudios.com/ 

📍 Address: Lemon Sky Animation Sdn Bhd

✉️ Email: inquiries@lemonskystudios.com 

Facebook | Instagram | YouTube | TikTok | Behance | LinkedIn | X

8. Polygon Pictures Malaysia

Polygon Pictures Malaysia is part of the renowned Polygon Pictures (Japan) network, with strong CGI and animated storytelling expertise.

Why Polygon Excels

●     Japanese + Malaysian Hybrid Strength

High production standards with regional execution capability.

●     Narrative Depth

Specialisation in character-driven stories and series.

Core Services

●     3D Animation & CGI

●     Character & Environment Design

●     Animated Series Production

●     Co-Production Services

Best For

Long-form IP and animated storytelling that may be repurposed into billboard or brand narrative assets.

🌐 Website:  https://www.ppi-my.com/ 

📍 Address: Polygon Pictures Malaysia

✉️ Email: info@ppi-my.com 

📞 Phone: +603-7729 2230 

Facebook | Instagram | LinkedIn | X

9. Kasra Design

Kasra Design is a motion design studio focused on explainer and corporate animation.

Why Kasra Fits Niche Needs

●     Message-First Design

 Clear, simplified storytelling suitable for short loops.

●     Clean Visual Style

Emphasis on clarity and communication.

Core Services

●     2D & 3D Explainer Animation

●     Corporate & Product Videos

●     Motion Graphics

●     Educational Content

Best For

Brands wanting simple, clear 3D narratives adapted into short billboard loops or infographics.

🌐 Website: https://www.kasradesign.com/

📍 Address: https://maps.app.goo.gl/Qqh2vcmT6qkEpK8Y7

✉️ Email: hello@kasradesign.com

📞 Phone: 012 340 9451

Facebook | Instagram | YouTube | TikTok | Behance | LinkedIn | X

10. Animasia Studio

Animasia Studio is one of Malaysia’s pioneering animation studios, best known for children’s content and original IP.

Why Animasia Matters

●     Decades of Experience

Established global reputation with syndicated series.

●     Character & IP Strength

Strong in mascot and world-building.

Core Services

●     3D Animation & IP Development

●     Character Design & Storytelling

●     Long-Form Series Production

Best For

Brands wanting to extend mascot/IP storytelling into OOH, blending entertainment and advertising.

🌐 Website: https://animasia-studio.com/ 

📍 Address: Animasia Animation Studio Malaysia

✉️ Email: Info@animasia-studio.com 

📞 Phone: +603-7784 6987

Facebook | Instagram | YouTube | Behance | LinkedIn

Frequently Asked Questions

Who should choose 3D Advertisers over other studios?

If you are:

●     A client service manager or creative director at WPP, Publicis, Omnicom, or IPG,

●     Or a marketing director at a major Malaysian or regional brand,

…and your brief is:

“We need a hero 3D billboard and FOOH-driven brand activation in Kuala Lumpur that must perform with MNC-level stakeholders watching”

then 3D Advertisers is designed for that exact scenario — especially when you need execution at Pavilion KL, Fahrenheit88, KLCC Cubig, and other prominent destinations.

Can I still work with my global experiential agency and use 3D Advertisers locally?

Yes — and that’s often the best configuration.

●     Let your global experiential or creative agency own macro strategy and global creative.

●     Let 3D Advertisers act as your Malaysia-based creative technology and execution partner for 3D billboard, FOOH, and experiential localisation.

What makes 3D Advertisers different from pure 3D production studios?

Most 3D studios focus on visual output.
 3D Advertisers focuses on brand activations and campaign outcomes, with:

●     Multi-category experience across FMCG, luxury beauty, fashion, airlines, banking, property, retail, wellness & fitness.

●     Proven ability to translate campaign decks into 3D billboard + FOOH + experiential systems.

●     Familiarity with network-agency workflows, approvals, and reporting expectations.

How should I brief a 3D billboard partner in Malaysia?

For the best results:

●     Specify screen locations (e.g. Pavilion, Fahrenheit88, KLCC Cubig).

●     Share campaign idea, KV, and brand guidelines.

●     Clarify success metrics (awareness, social reach, footfall, sales, PR).

●     Align on FOOH & social content requirements from day one.

3D Advertisers can then propose creative, technical, and media-integrated solutions built for Malaysian reality and global expectations.

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