Experiential marketing is no longer a “nice to have.”
For global brands, it’s becoming the core arena where brand positioning, participation, and performance meet.

Around 80% of companies have increased their experiential marketing budgets, with experiences now accounting for 10–30% of total marketing spend. Budgets that used to go into static media are being redirected into:

• Live activations
  
  

• Immersive brand spaces
  
  

• Hybrid / phygital experiences
  
  

• Technology-augmented events (AR, VR, XR)
  
  

For client service managers and creative directors at WPP, Publicis Groupe, Omnicom Group and IPG, this creates a very specific challenge:

Which partners can I trust to deliver world-class experiences — and who can I rely on when the campaign has to land physically and culturally in a specific market like Malaysia?

Below is a global shortlist of top experiential marketing agencies in 2026, across the US and worldwide — plus one specialist creative technology studio in Malaysia, 3D Advertisers, for when the brief is “Do something unforgettable in Kuala Lumpur.”

How Experiential Marketing Agencies Are Evolving

A few macro-shifts are changing what “good” looks like:

• Data-Driven Experiences
  Experiences are now wired with analytics, lead capture and behavior tracking. CMOs want ROI, not just photos.
  
  

• Deep Tech Integration
  AI, AR, VR and real-time 3D are no longer gimmicks. They’re core tools for interaction, personalization, and immersion.
  
  

• Hybrid & Distributed Formats
  Physical events are back — but with digital layers: live streams, FOOH content, interactive microsites, and social-native formats.
  
  

• Sustainability & Social Impact
  Brands increasingly expect eco-conscious builds, thoughtful materials, and campaigns that signal responsibility, not waste.
  
  

The agencies below are leading these shifts in different ways. One of them — 3D Advertisers — plays a unique role as the Malaysian execution and co-creation partner for global network agencies.

Top Experiential Marketing Agencies in 2026

1. MAG (Michael Alan Group) – Headline-Driven Experiential in the US

Location: New York City, USA

MAG, part of BDS Connected Solutions, has spent two decades creating immersive, publicity-ready experiences for consumer brands.

• Core Services:
  Pop-up shops, immersive activations, mobile tours, stunts, product launches
  
  

• Notable Clients:
  Adidas, Pharrell Williams, MTV, Coach
  
  

• Best For:
  US-based or global brands looking for high-impact, media-friendly experiential work in North America.
  
  

🌐 Website: https://www.themagexperience.com/ 

📍 Address: MAG Experiential

✉️ Email: hello@themageexperience.com 

📞 Phone: +1 212-563-7656

Facebook | Instagram | LinkedIn

2. Jack Morton – Global Experiential Architecture

Location: Global (New York HQ)

Jack Morton has more than 80 years of experience in brand experiences, with a strong focus on building branded cultures and communities, not just one-off events.

• Core Services:
  Brand acts, event marketing, sponsorship activation, digital experience, exhibits & trade shows
  
  

• Notable Clients:
  Google, Meta, Sephora, Netflix, GSK, Visa, Disney
  
  

• Best For:
  Large-scale global experiential programs across multiple markets.
  
  

🌐 Website: https://jackmorton.com/ 

✉️ Email: experience@jackmorton.com 

📞 Phone: +1 (617) 585-7000

Facebook | Instagram | YouTube | LinkedIn | X (Twitter)

3. Momentum Worldwide – Total Brand Experience at Scale

Location: Global

Momentum blends live, digital, and content under a “Total Brand Experience” model, with an integrated BI platform (Momentum BI™) for performance visibility.

• Core Services:
  Strategy, analytics, experience design, production, virtual experiences, brand activations
  
  

• Notable Clients:
  Coca-Cola, Verizon, GM, American Express, Subway
  
  

• Best For:
  Global brands seeking data-driven experiential ecosystems.
  
  

🌐 Website: https://www.momentumww.com/ 

📍 Address: Momentum Worldwide

✉️ Email: info@momentumww.com 

📞 Phone: +1 646-638-5400 

Facebook | Instagram | YouTube | TikTok  | LinkedIn | X (Twitter) 

4. 3D Advertisers – Creative Technology Studio & Experiential Partner for Malaysia

Location: Kuala Lumpur, Malaysia

3D Advertisers is the only Malaysian company on this global list — a creative technology studio and experiential marketing agency built for immersive brand activations in Malaysia’s most prominent destinations.

If your global experiential plan includes Pavilion Bukit Bintang, Suria KLCC, Bukit Bintang, or the Kuala Lumpur Convention Centre (KLCC), this is the local specialist you want in the room.

What 3D Advertisers Is

• A creative technology studio and experiential marketing agency
  
  

• Based in Kuala Lumpur, Malaysia
  
  

• Focused on brand activations, immersive campaigns, 3D billboard animation, and FOOH (Fake Out-of-Home)
  
  

• Operating across Malaysia, Southeast Asia and the UK
  
  

Core Services

• Experiential marketing & brand activations
  
  

• Immersive events & interactive installations (including KLCC Convention Centre, malls, & public spaces)
  
  

• 3D billboard animation & 3D anamorphic OOH (Pavilion / Bukit Bintang & key OOH sites)
  
  

• FOOH & mixed-reality videos for TikTok, IG Reels, YouTube Shorts
  
  

• Full CGI / 3D animation / VFX for campaigns and launch films
  
  

• Integrated OOH + social content systems targeted at Malaysian and regional audiences
  
  

Notable Clients

• Global & Regional Brands: Hoka, L’Oréal, Samsung, Nivea, HSBC, China Airlines
  
  

• Regional & Local Giants: AirAsia, Astro, 100PLUS, Mr D.I.Y., Maybank
  
  

Why This Matters to WPP / Publicis / Omnicom / IPG Teams

3D Advertisers is not trying to be Jack Morton or Momentum Worldwide. It plays a different role:

• As a local creative technology and execution partner, it plugs into network-agency strategies and global experiential concept decks, then:

• Localizes ideas for Malaysian culture and venues
  
  

• Handles on-ground production, 3D OOH, approvals, and vendor coordination
  
  

• Builds physical + digital extensions (FOOH, social, PR-ready content)
  
  

They understand the internal pressures of network teams:

• Global brand alignment
  
  

• Local nuance
  
  

• Tight timelines & procurement
  
  

• Measurable footfall, reach, and sales impact
  
  

Best For

Global holding-company agencies (WPP, Publicis, Omnicom, IPG) needing a trusted Malaysian partner for:

• Pavilion / Bukit Bintang mall takeovers
  
  

• KLCC Convention Centre immersive events
  
  

• 3D billboard & FOOH-driven launches
  
  

• Integrated brand activations that must “feel local” and perform
  
  

3D Advertisers may not match global giants in global headcount, but in Malaysia they are one of the few players who combine creative strategy, VFX/3D, OOH relationships, and experiential execution under one roof.

📍 Address: The Scott Garden, 289 Jalan Klang Lama, 58200 Kuala Lumpur, Malaysia

✉️ Email: info@3dadvertisers.com

📞 Phone: +6012-279-6264

Facebook | Instagram | YouTube | TikTok | Behance | LinkedIn | X (Twitter)

5. Next/Now – Tech-Forward Immersion

Location: Chicago, USA

Next/Now builds technology-driven experiences that blur digital and physical environments.

• Core Services:
  Brand activations, immersive environments, VR/AR/XR, retail experiences, metaverse integrations
  
  

• Notable Clients:
  GE Healthcare, NBA, Subaru, Nissan, United Airlines
  
  

• Best For:
  Brands seeking innovation labs, showrooms, and tech-centric experiences.

🌐 Website: https://nextnowagency.com/ 

📍 Address: Next/Now 

✉️ Email: collaborate@nextnowagency.com 

📞 Phone: +1 312 945 6222 

Instagram | LinkedIn | X (Twitter)

6. Gradient – Emotion-Led, Sustainability-Aware Experiences

Location: Global (independent)

Gradient focuses on emotionally resonant experiences, with a “Live the Story” philosophy and carbon-neutral operations.

• Core Services:
  Immersive brand experiences, consulting, digital & in-person events, VR/AR
  
  

• Notable Clients:
  Genesis, YSL, Tiffany & Co., L’Oréal Paris
  
  

• Best For:
  Luxury and lifestyle brands wanting high-craft, sustainability-aligned experiences.

🌐 Website: https://www.gradientexperience.com/ 

📍 Address: Gradient Experience

✉️ Email: info@gradientexperience.com 

📞 Phone: +1 212-997-9742 

Facebook | Instagram  | LinkedIn | X (Twitter)

7. All Terrain – Media-Worthy Experiential

Location: USA

All Terrain has been crafting experiential campaigns since 1998, focused on media-grabbing ideas and bold activations.

• Core Services:
  Pop-ups, sponsorship activation, product launches, PR stunts, influencer engagement
  
  

• Notable Clients:
  H&M, Maserati, PepsiCo, Guinness, e.l.f. Cosmetics
  
  

• Best For:
  Brands seeking earned media and headline-worthy activations.

🌐 Website: https://allterrain.net/ 

📍 Address: All Terrain 

✉️ Email: newbusiness@allterrain.net 

📞 Phone: +1 312-588-3701 

Facebook | Instagram | LinkedIn  | X (Twitter) 

8. Innovate Marketing Group – Corporate & Community Experiences

Location: Los Angeles, USA

Innovate Marketing Group is strong in corporate events, community festivals and large-scale gatherings.

• Core Services:
  Corporate events, festivals, community experiences, company milestones
  
  

• Notable Clients:
  Google, YouTube, TikTok, Activision, EastWest Bank
  
  

• Best For:
  Corporate brands that want well-produced, culturally relevant events.

🌐 Website: https://innovatemkg.com/ 

📍 Address: Innovate Marketing Group

✉️ Email: info@innovatemkg.com 

📞 Phone: +1 626-817-9588 

Facebook | Instagram | YouTube | TikTok | LinkedIn | X (Twitter) 

9. AgencyEA – B2B & Conference Specialists

Location: Chicago, USA

AgencyEA began as “event architects” and has become a full-service experiential partner, especially for B2B and enterprise brands.

• Core Services:
  Virtual & in-person events, strategy, creative, production
  
  

• Notable Clients:
  Boeing, GitHub, DoorDash, QuickBooks, Target, Square
  
  

• Best For:
  Brands needing conferences, internal events and large B2B experiences.

🌐 Website: https://agencyea.com/ 

📍 Address: Agency EA

✉️ Email: general@agencyEA.com 

📞 Phone: +13128790186 

Facebook | Instagram | YouTube | LinkedIn 

10. RMNG – Mobile Experiential & Food-Led Activations

Location: USA

RMNG builds mobile experiences, often leveraging food trucks and roaming activations.

• Core Services:
  Mobile pop-ups, food activations, touring experiences, large-scale brand activations
  
  

• Notable Clients:
  McDonald’s, Sony, Bumble, Hello Kitty, Barbie, Shake Shack
  
  

• Best For:
  Brands looking for “on the move” experiences that meet people where they live, work, and play.

🌐 Website: https://rmng.co/ 

📍 Address: RMNG | EXPERIENTIAL MARKETING AGENCY

✉️ Email: connect@rmng.co 

📞 Phone:+1 3109032697

Facebook | Instagram | LinkedIn 

How to Choose the Right Experiential Partner (as a Network Agency or Global Brand Team)

For big-4 network agencies and global brand teams, the decision rarely is “one agency or another” — it’s about the right combination of global lead + local partner.

1. Clarify Objectives, Markets & Venues

• Are you launching globally, with specific city flagships (e.g., New York, London, Kuala Lumpur)?
  
  

• Is the goal awareness, trial, community, or sales lift?
  
  

• Do you need coverage in Asian destinations like Pavilion Bukit Bintang or KLCC where local relationships and know-how are critical?

If Malaysia is one of your hero markets, you almost certainly need a local execution and creative-tech partner like 3D Advertisers.

2. Map Global Lead vs Local Specialist

• Global leads like Jack Morton, Momentum, MAG, etc. set strategy, architecture, and global standards.
  
  

• Local specialists like 3D Advertisers ensure cultural fluency, venue access, government compliance, OOH sourcing, and local production reality.

This pairing reduces friction, increases speed and accuracy, and aligns the work with both global brand guidelines and local expectations.

3. Demand Measurable Outcomes

For every activation, ask:

• What metrics will we track? (impressions, dwell time, foot traffic, social shares, sales, leads)
  
  

• How will VFX, 3D OOH, and FOOH content be tied to digital performance?
  
  

• Can the partner provide post-campaign reporting in a format suitable for global and regional stakeholders?

3D Advertisers, for instance, designs campaigns knowing they must report back ROIs to brand HQs, regional hubs, and network agency leadership.

4. Meet the Team, Not Just the Showreel

For each potential partner:

• Meet the account, strategy, creative, and production leads
  
  

• Evaluate their ability to talk about brand, not just execution
  
  

• Look for honesty about constraints (budgets, timelines, permissions), especially in markets with tight regulations like Malaysia

A good local partner will say, “This will work in Kuala Lumpur,” or “This idea will never get approved, but here’s a culturally viable alternative.”

Final Thought: Where 3D Advertisers Really Fits

3D Advertisers is not a global behemoth like Jack Morton or Momentum.
And that’s precisely why it’s valuable.

It is:

• Small enough to be nimble, transparent, and deeply hands-on.
  
  

• Specialised enough in Malaysia’s OOH, mall, and convention ecosystem to know how to make an idea actually happen.
  
  

• Technically strong enough in VFX, CGI, 3D billboards, and FOOH to turn a decked-out concept from London or New York into a real, immersive moment in Kuala Lumpur.
  
  

So if you’re:

• A client service director at WPP, Publicis Groupe, Omnicom, or IPG
  
  

• Owning a regional or global experiential brief that includes Malaysia
  
  

• And you need to make it unmissable in Pavilion, Bukit Bintang, KLCC, and beyond
  
  
  

…then 3D Advertisers is the logical “go-to guy” in Malaysia — the partner that helps global ideas land as local experiences that people remember and talk about.

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