HSBC × SVNS Singapore 2026: FOOH CGI Reveals Tournament at National Stadium
HSBC × SVNS Singapore 2026: FOOH CGI Reveals Tournament at National Stadium
HSBC × SVNS Singapore 2026: FOOH CGI Reveals Tournament at National Stadium
( Info )
( Info )
( Info )
For the SVNS Singapore 2026 kickoff, HSBC tasked us with a stadium-sized FOOH reveal at the Singapore Sports Hub, creating a monumental, globally shareable announcement.
For the SVNS Singapore 2026 kickoff, HSBC tasked us with a stadium-sized FOOH reveal at the Singapore Sports Hub, creating a monumental, globally shareable announcement.
For the SVNS Singapore 2026 kickoff, HSBC tasked us with a stadium-sized FOOH reveal at the Singapore Sports Hub, creating a monumental, globally shareable announcement.
For the SVNS Singapore 2026 kickoff, HSBC tasked us with a stadium-sized FOOH reveal at the Singapore Sports Hub, creating a monumental, globally shareable announcement.
( Details )
( Details )
( Details )
Client
Client
Client
HSBC × SVNS Singapore
HSBC × SVNS Singapore
HSBC × SVNS Singapore
Service
Services
Service
Year
Year
Year
2025
2025
2025
( Overview )
( Overview )
( Overview )
A giant branded airship descended over the National Stadium. A powerful purple beam projected from the airship, "printing" the SVNS Singapore 2026 logo onto the plaza, rooting the announcement at the Sports Hub.
A giant branded airship descended over the National Stadium. A powerful purple beam projected from the airship, "printing" the SVNS Singapore 2026 logo onto the plaza, rooting the announcement at the Sports Hub.
A STADIUM-SIZED REVEAL POWERED BY FOOH
A STADIUM-SIZED REVEAL POWERED BY FOOH
A STADIUM-SIZED REVEAL POWERED BY FOOH
A STADIUM-SIZED REVEAL POWERED BY FOOH
( Insights )
( Insights )
( Insights )
Technical craft involved a full CG airship and simulating volumetric beam lighting. The slow, controlled motion communicated power and ensured the composition felt physically present.
Technical craft involved a full CG airship and simulating volumetric beam lighting. The slow, controlled motion communicated power and ensured the composition felt physically present.
( Credits )
( Credits )
( Credits )
Project Lead
Project Lead
Project Lead
Project Lead
Creative Lead
Creative Lead
Services
Creative Lead
Techinical Lead
Techinical Lead
Techinical Lead
Techinical Lead
3D / VFX Artist
3D / VFX Artist
3D / VFX Artist
